Eastern Bhoomika- a Tribute to Woman Power

A challenged world is an alert world and from challenge comes change. So let’s all choose to challenge. How will you help forge a gender-equal world? Celebrate women’s achievements. Raise awareness against bias. Take action for equality. Let’s all #ChooseToChallenge

Every woman has the strength and innate potential to scale new heights, to achieve something in their respective field. They inspire others through their deeds as well as actions but their struggles generally go unnoticed and unrecognized. There are a majority of women who support, lead, work 24 x 7 x 365 days. They remain silent however communicate strongly through their act of love and compassion. Many of us owe our success to these silent powers.

Eastern is honouring these women in a special way. One can nominate their special woman who inspired and motivated them. Be it one’s mother, wife, daughter ,sister, friend, boss, neighbour, colleague, teacher or any one whom one feels made a difference to the life of others or society at large.

Nafeesa Meeran, Director, Eastern Group, is leading the campaign. Nabeesa, who continues her meritorious service to the teaching profession, is also the chief of Eastern’s educational institutions.

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Based on the write up of 60 words and a paragraph of that woman posted by various participants through mails and social media , a panel will select those special women. Selected women will be honoured and awarded in the presence of eminent personalities at a prestigious venue of Lucknow, Agra, Varanasi, Chennai, Bangalore,Cochin,Hyderabad simultaneously on March 2018. It is a matter of pride that out of 47 per cent employees of Eastern, 22 per cent are in management positions. Eastern-Bhoomika initiative during this Women’s Day honours extraordinary women who have achieved success in life with their determination and self-confidence.

Eastern Condiments

Organizer

Dating back its origin 30 years ago, Eastern Condiments, which was established by M.E.Meeran , is the largest manufacturer of spice blends in India, and has successfully attained India’s largest exporter of spice powders award from the government of India consecutively for past 17 years. Eastern’s  range  of products comprise of Spice Powders , Spice Blends, Ready to Cook, Ready to Eat, Pickles, Rice powders, Frozen Products , Snacks and Beverages. Such a diversity has been possible by networking with more than 2 lakh farmers from whom the quality spices have been regionally handpicked.

This distinct efforts coupled with our extended support has helped women to make their life with ease ,through our products. Significantly, out of more than 4000 plus team members , we are proud and privileged to sustain women’s strength at 47% which consistently continues to soar at Eastern.

Having its corporate hub in Cochin, the brand’s presence has geographically been extensive not only in India, but also in the global market through exports to 17 other countries including Middle East, USA, UK, Canada, Europe, Singapore, Australia etc.